." The bag entice customers searching for an item that transitions easily between informal as well as professional settings," Landyn Tedrick, Fashionphile's website merchandising expert, tells Refinery29. "This adaptability, alongside its streamlined and also smart aesthetic, has made it a favorite amongst our younger individuals." (Tedrick pinpoints Fendi's Jewel as "the east-west bag's greatest competitor within the luxury reselling market" as "both bags supply modern, compact concepts perfect for transitioning in between continuously, and also both have experienced a resurgence in level of popularity with the help of the resurgence of early 2000s fashion as well as celebrity promotions.").